Implementation Guides

Playbooks

Step-by-step implementation guides for your retention marketing stack. Follow along at your own pace.

Set up high-converting popups that grow your email list and feed directly into Klaviyo segments.

Move your SMS subscribers, flows, and compliance records from Postscript into Klaviyo SMS without losing data.

PostscriptKlaviyo

POST events to the Klaviyo API to trigger flows from Zapier, webhooks, or scripts — name your metric and attach profile properties.

KlaviyoAPI / Zapier

Publish SPF/DKIM for Gmail sending: fix softfail/neutral SPF and align DKIM so DMARC can pass with your domain.

Google WorkspaceDNS

Replace tag-only sunset steps with a Webhook to Klaviyo’s bulk unsubscribe API for real email and SMS opt-out.

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