The Silent Revenue Killer
Every email that misses the inbox is revenue that disappears without a trace. No bounce notification. No error message. Just silence — and a shrinking bottom line.
Your carefully crafted campaigns are being silently routed to folders your subscribers never check — and you have no visibility into how often it happens.
Open rates are falling quarter over quarter. The usual suspects (subject lines, send times) aren't the culprit — your domain reputation is.
Misconfigured SPF, DKIM, or DMARC records mean ISPs can't verify you're a legitimate sender. Failed authentication is the fastest path to the spam folder.
Inactive subscribers, recycled spam traps, and high bounce rates compound over time, steadily eroding the sender reputation you've spent years building.
The Find & Fix Audit
We don't do surface-level reviews. Our audit methodically examines every layer of your email infrastructure to find the root causes affecting your inbox placement.
Our Process
We start with a comprehensive intake: your current ESP setup, sending volumes, domain history, and known issues. This gives us the baseline to identify where things may have gone wrong.
Our team conducts a full technical audit across all five dimensions — authentication, infrastructure, list health, content, and technical setup. We run inbox placement tests across Gmail, Yahoo, Outlook, and other major ISPs.
Every issue is documented, scored by revenue impact, and organized into a priority matrix. You'll see exactly which problems are costing you the most — and which fixes will deliver the fastest results.
You receive a step-by-step remediation plan with specific technical instructions, expected timelines, and success metrics for every recommendation. We walk through it with your team live.
Beyond The Audit
Deliverability isn't a one-time fix — it's an ongoing discipline. After the initial audit and remediation, we provide continuous inbox placement monitoring and proactive adjustments to protect the gains you've made.
Ask About Ongoing Monitoring →Continuous seed-list testing across Gmail, Yahoo, Outlook, and AOL so you know exactly where your emails are landing — in real time.
Consolidated view of your IP and domain reputation scores across all major ISPs, with automated alerts when scores dip.
We don't just report problems — we implement fixes before deliverability degradation impacts your revenue.
Scheduled deep-dives into your deliverability metrics with trend analysis and forward-looking recommendations.
Is This For You?
Your open rates have dropped 10%+ over the past 6 months and the usual optimizations (subject lines, send time, segmentation) haven't moved the needle.
You suspect — or know — that a significant portion of your emails are landing in spam or promotions tabs, but you can't pinpoint why.
You've been flagged on a blacklist, received a Google Postmaster warning, or seen a sudden spike in bounce rates or spam complaints.
You're planning an ESP migration and need to ensure your deliverability fundamentals are solid before you move — so the new platform doesn't inherit old problems.
You're about to significantly increase email volume (new product launch, holiday ramp, acquisition) and need to ensure your infrastructure can handle it without triggering throttling.
Results
Major ISP inboxing (after remediation)
For Revenue.ai, authentication failures (Microsoft 365 DKIM + DMARC alignment) were dragging placement across Gmail, Microsoft, and Yahoo. After technical remediation, inbox placement rebounded to strong levels in testing.
Read win snapshot →Gmail inbox placement
Motherlove (pre- and postnatal skin care) had Gmail at 0% in placement monitoring while disengaged segments were still getting mail. We moved to ~90-day engaged sends, cut disengaged volume, validated DNS, and brought Gmail inboxing to 86.4%—without needing a subdomain warm-up.
Read win snapshot →Gmail inboxing (high-volume sender)
RunwaySale.co.za sends at extreme scale—20M+ emails per day with frequent daily (and more-than-daily) campaigns. Gmail placement had fallen to 64%; aggressive list cleaning (~50% of the list) brought Gmail back to 95% in May 2017.
Read win snapshot →FAQ